Our Services
Our Analytics Services
Explore the analytics services and resulting benefits that RCA provides to our clients that can be tailored to multiple industry verticals.
Customer Analytics and AI Solutions
Vintage level customer segmentation analysis to determine brand loyalty and in-depth customer profiles and spend by channel
Marketing Analytics and Budget Optimization
Use statistical methods such as Media Mix Modeling (MMM) to analyze the impact of various marketing activities
Portfolio and Asset Evaluation
Analyze all business KPI's and market trends to determine optimal asset composition and potential risks to growth and profit